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big or small One of the best, and most difficult, parts of email marketing is that, when done right, it’s essentially common sense. But as we all know, common…
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Do you have what they want? Creating a form on your website that says “subscribe to my newsletter” is not enough to convince people that it’s worth giving their…
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You know when you’ve received a poorly designed email. You cringe in horror and struggle to find the will to read it. You simply move on to the next…
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Even when you’re busy, don’t forget about your subscribers. So the problem is that you’re too busy and have so much going on that you just don’t have time…
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Pros and cost of each to help you decide So you’ve decided that email marketing is something your business needs, but should you do it yourself or should you…
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TLDR: 1. Keep it simple It’s easier said than done, but here are a few guidelines for keeping it simple: Content Focus on delivering one idea, one message in…
